23 posts in this topic

NEW RESEARCH PROVES WHITENESS AND COLOR RENDERING HAS A STRONG EFFECT ON LED LAMP PREFERENCE
While Most LEDs Just Illuminate, Soraa’s Full Visible Spectrum Lamps Make Colors and Whites Pop

Galleries • Museums LED Lighting Fixtures & Systems - led lighting museums × led lighting museum conservation × led museum lighting products

Soraa, the world leader in GaN on GaN™ LED technology, announced today new psychophysical research proving that whiteness and color rendering have a strong effect on the perception of energy-efficient LED lighting. The study was approved by an Institutional Review Board and led by Kevin Houser at Penn State University.

Скрытый текст

Compared with conventional blue-based LEDs, study participants overwhelmingly preferred the whiteness and color rendering of Soraa’s full visible spectrum lamps with Violet-Emission 3-Phosphor (VP₃) technology. Like conventional electric light sources such as incandescent and halogen lamps, Soraa’s lamps emit full visible spectrum light which renders warm, saturated colors—including important colors like reds and bright greens. Furthermore, these lamps excite Optical Brightening Agents (OBAs) in white objects like clothing, paper and plastics, making them look intentionally whiter. However, in their race to create maximally efficient, cheap products, most LED manufacturers skipped parts of the spectrum. This has resulted in blue-LED based lighting products that cannot truly render whiteness or colors.

Uniquely, Soraa’s full visible spectrum lamps with VP₃ Natural White are engineered to emit all colors of the rainbow, including violet, which excites OBAs and perfectly renders whites. The research study at Penn State showed that the vast majority of participants preferred objects rendered under Soraa’s full visible spectrum light over standard LED light that lacked the short wavelength range of the spectrum. In fact, whether looking at a white dress shirt or their own smile, 90% of users preferred the whiteness rendering provided by Soraa’s lamps.

As for colors, study participants commented that colors were more saturated, vibrant and attractive under Soraa’s full visible spectrum LED lamps with VP₃ Vivid Color (color rendering index (CRI) of 95 and R9 of 95) versus the blue-based LED lamps with a standard CRI of 85 and R9 of 0. The research showed that the company’s VP₃ technology rendered colors with high fidelity and no change in saturation; and the colors accurately matched the reference halogen lamp. This was true not only for colored objects, but also for participants’ skin complexions.

“There are those who’ve asked: does color and whiteness rendering really matter? Well, it does, and we now have the data to prove it,” said Mike Krames, CTO of Soraa. “Because all of our lamps render the entire visible spectrum, white fabrics and paper goods pop, plastics are brilliant and people’s smiles are whiter, and colors are more natural and beautiful. That’s good news for consumers and retailers, who want and deserve the enormous economic and environmental benefits of LED lighting, but are unwilling to sacrifice the sales benefits of excellent light quality in return.”

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S PERFECTLY TAILORED LIGHTING MAKES GIEVES & HAWKES’ FLAGSHIP STORE SHINE
Soraa, the world leader in GaN on GaN™ LED technology, has announced that 245 of its LED lamps have been installed in Gieves & Hawkes’s elegant Savile Row flagship store in London. Founded in 1771, Gieves & Hawkes has always incorporated luxury with function. The well-respected tailor is known for outfitting the United Kingdom’s armed services and the British Royal Family as well as designing stylish yet classic suits for men. The retailer’s approach to lighting design was no different—while the lamps needed to be energy efficient and functional, they also needed to be luxurious and refined. Gieves & Hawkes wanted to reduce energy costs associated with lighting, improve efficiency and highlight their bespoke craftsmanship. Soraa’s simply perfect lighting solutions were the best products to meet Gieves & Hawkes’s needs.

Galleries • Museums LED Lighting Fixtures & Systems - art museum led lighting × museum lighting and led × led lighting museum

Скрытый текст

Gieves & Hawkes is located at No. 1 Savile Row, a building the Royal Geographical Society—whose explorers were often dressed by the royal tailor—had occupied since 1870. While the building is as stately as the retailer, it did not hold up as well over time, so Gieves & Hawkes chose to completely renovate the building’s interior. As part of the renovation, the company decided to redesign the lighting scheme from scratch with new LED lamps.

“With its ultimate Savile Row address, refurbishing and modernising the historical 18th-century Gieves & Hawkes flagship store was challenging. I wanted to respect the original architecture of the building, whilst at the same time creating a contemporary space that acted as a foil to both the elegant creations of creative director Jason Basmajian as well as the history of the brand, which has spanned over a century,” said Teresa Hastings, the interior designer selected for the project. “I designed the store to flow through allocated spaces, which each required individual moods as the bespoke rooms run from formal to casual wear to the archive collection and then through to military and evening wear. With the help of lighting designers, Lightplan, we have created a unique space with a lighting system that is completely controllable, and Soraa lamps are a huge part of this achievement. The color rendering gives an accurate light whether it is set at a low level setting for evening events or a daylight setting for normal retail hours. The change in moods running throughout the store was a massive factor in the overall scheme, which is why Soraa lamps were ideally suited for this project.”

Because this was a relight and not a retrofit, Gieves & Hawkes and Teresa Hastings Design worked with Lightplan to create the best lighting environment possible. Lightplan’s designers assessed the space and lighting needs, ultimately choosing Soraa because of the products’ color qualities and versatility provided by beam adjustment. Specifically, Lightplan’s scheme involved variations of Soraa’s VIVID MR16 LED lamp.

The store’s lighting not only spotlights the beautiful merchandise, but it also showcases the impressive architectural aspects of the building. Gieves & Hawkes was keen to respect the history and context of the original building without sacrificing a brilliant, contemporary lighting design.

“Soraa’s lamps were the perfect fit for Gieves & Hawkes’s unique shop because of their function, versatility and quality. The color quality, in particular, is such that every shade of a garment is visible in its truest form, which is really remarkable from a merchandising perspective. The lamps also create a dramatic environment by highlighting the stone flooring and timber surfaces of the showroom with minimal glare,” said Baris Gursen, Senior Lighting Designer at Lightplan, “And if the store wants to host an event, the mood of the space can be significantly altered by using the lamps’ dimming feature.”

Soraa’s unique GaN on GaN technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source resulting in a narrow beam of light from one source. This elegant LED design provides crisp object definition with a single shadow and bright, uniform colors and whites—perfect for making clothes look their best.

Sophisticated retailers have known about the benefits of high-quality lighting for some time, and are aware that quality lighting enhances both the perceived value of merchandise and the retail environments in which it is sold. Specifically, directional display lighting is an essential part of retailing, and a wide range of products benefit from accurate and complete color and white rendering. Soraa’s lamps do just that.

The company’s Violet-Emission 3-Phosphor (VP₃) LED technology allows for perfect rendering of colors and whiteness. Utilizing every color in the rainbow, especially deep red emission, Soraa’s VP₃ VIVID COLOR renders warm tones beautifully and accurately, and achieves a color-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet/ultra-violet emission, the company’s VP₃ NATURAL WHITE is achieved by engineering the violet emission to properly excite fluorescing brightening agents including natural objects like human eyes and teeth, as well as manufactured white materials such as clothing, paper and cosmetics. In fact, studies have shown that light quality directly correlates with customer satisfaction and increased sales.

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S LED LIGHTING MAKES THE ATMOSPHERE IN LONDON’S YAUATCHA CITY RESTAURANT SIMPLY PERFECT
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed at the new Yauatcha City restaurant. Officially open the summer of 2015, Yauatcha City is a unique, contemporary dim sum teahouse that is lit to create both a sense of drama and intimacy for the restaurant patrons.

Galleries • Museums LED Lighting Fixtures & Systems - led lighting museum exhibits × museum led lighting fixtures × museum led lighting systems

Скрытый текст

Paul Nulty Lighting Design (PNLD) chose Soraa LED lamps because of their unique quality to deliver perfect rendering of colours and whiteness. Soraa LEDs create a dramatic lighting environment that is consistent with Yauatcha City’s identity and characteristics. The restaurant’s architectural details include bespoke bone white china pendants that use Soraa lights to illuminate each seat individually. Soraa downlight LEDs create the drama in the restaurant’s starlit ceiling and illuminate the beautiful, blue glass balustrade.

“Lighting is a critical element for enhancing the Yauatcha City brand and patron experience. We chose Soraa lamps because of their specialty illumination quality, functionality and versatility,” said Claire Hamill, Senior Designer for Paul Nulty Lighting Design. “Soraa’s unique technology casts more light from a smaller source and renders truer colours, which helped us create a unique atmosphere, while maintaining a level of intimacy for diners.”

Soraa’s unique GaN on GaN™ LED technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in a narrow beam of light from one source. This elegant LED design provides crisp object definition with a single shadow.

Soraa’s Violet-Emission 3-Phosphor (VP₃) LED technology allows for perfect rendering of colours and whiteness. Utilising every colour in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieves a colour-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including natural objects like human eyes and teeth; as well as manufactured white materials such as textiles and paper.

“With the restaurant’s unique shape and exclusive location in London’s recently redeveloped culinary destination, Broadgate Circle, Yauatcha City is unlike any of the other restaurants. Lighting is always a critical element in our restaurants and Soraa LED bulbs with their GaN on GaN technology provide us the best balance of colour consistency, environmental consideration and product longevity” said Bruno Veninga, Head of Architecture and Interiors at Hakkasan Group, which owns Yauatcha City restaurant.

Hakkasan Group is a leader in global hospitality, dining, nightlife and entertainment. This is the second Yauatcha in London, following the success of the company’s Michelin-starred restaurant in Soho.

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

RETAIL WEEK WHITE PAPER: LED LIGHTING’S PROFOUND EFFECT ON RETAIL SHOPPING
Publication Provides Insights from Lighting Experts and 1,000 Shoppers

Galleries • Museums LED Lighting Fixtures & Systems - led track lighting museum × led lighting for museum showcases × led museum lighting products

“Lighting in a new age: The evolution of modern retail lighting design” analyzes the latest developments in retail lighting: how it is being used; what retailers need to know before making a change to LED lighting; how to make LED products work for the shopfloor as well as the retailer’s bottom line; and the sharpest new interior trends the LED lighting revolution has brought about.

The white paper provides both analysis and information that can immediately be used in retail decision-making, including:

• Brand identity impact;
• Customer experience;
• Technological evolution and trends;
• Customer opinions from survey of 1,000 shoppers;
• Case studies and insights from retailers and lighting designers;
• A checklist for working with lighting professionals.

The “Lighting in a new age: The evolution of modern retail lighting design” is available on a special Retail Week’s website: www.retail-week.com

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S PERFECT LIGHTING BRINGS SOPHISTICATION TO BOXING CENTER
Soraa, the world leader in GaN on GaNTM LED technology, announced that its LED lamps have been installed at a new, high-end boxing facility, Boxing Plus Wellness Center, in Taipei, Taiwan. The interior design supports the goal of Boxing Plus to be a comfortable space that suits both male and female guests of all ages who wish to learn and enjoy boxing. Through interior and lighting design elements, Boxing Plus stands out from other fitness centers; it’s an elegant, clean and comfortable space where guests of any age can learn and enjoy boxing.

Galleries • Museums LED Lighting Fixtures & Systems - led lighting museum conservation × led lighting for museum × led lighting museums

Скрытый текст

Chubic Lighting Consultant chose 74 PAR30 and 121 MR16 Soraa LED lamps to create an unusually elegant atmosphere for a boxing center and to spotlight the beautiful high-end gym equipment. Soraa’s lamps illuminate the large space and separate the three regions of the gym, including the boxing ring, weights, and the punching bag. Additionally, the lamps’ high-intensity beams bring an elevated level of control, illuminating each piece of the gym’s Italian exercise equipment. Given the short ceiling, the PAR30 and Soraa SNAP system is able to diffuse and refocus the LED light, making it much softer with less glare for people who use the gym.

“Boxing Plus Wellness Center is in class of its own in Taipei. The lighting creates a sophisticated ambiance – creating both a sense of drama and place and even exclusivity with spotlight in the equipment area and locker rooms,” said Jimmy Chu, Chubic Lighting Consultant.

The gym is so unique and perfectly illuminated that multiple commercial and editorial fashion photo shoots have been conducted in the space for renowned magazines, such GQ, Vogue and Elle.

Soraa’s unique GaN on GaN™ LED technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in a narrow beam that can be controlled to crisply illuminate any area with a single shadow.

"Jimmy Chu, the head designer of Chubic Lighting Consultant, has surpassed our expectation and aim of redefining the ambiance of a boxing center to an haute-couture-like boutique. Lights are orchestrated to simultaneously exude theatrical tension on boxing stage with spot lights, playfully rhythmic energy in workout space, and tranquility in shower area as a perfect ending. Lights are deflected by linear curtains to avoid the discomfort of shining directly into customers’ eyes when they stretch. While the lighting escalated the centers aesthetic level, it is also practical to the actual needs,” said Boxing Plus owner, Portia Chi.

Boxing Plus and its high-end equipment are illuminated for perfect rendering of colors and whiteness because of Soraa’s Violet-Emission 3-Phosphor (VP₃) LED technology. Utilizing every color in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a color-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including paper and natural objects like human eyes and teeth.

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S LED LIGHTING BRINGS EFFICIENT AND SOPHISTICATED LIGHTING TO HISTORIC MUSEUM
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed at the Pitt Rivers Museum at the University of Oxford in Oxford, England. The museum chose Soraa’s LED lamps to save energy and money and to illuminate its rare collections of anthropology and archaeology artifacts.

Galleries • Museums LED Lighting Fixtures & Systems - led lighting museums × led in museum lighting × museum quality led lighting

Active in its commitment to reducing carbon emissions, the University of Oxford’s electrical team selected the Pitt Rivers Museum as a prime space for an energy efficient lighting upgrade.

Скрытый текст

The University installed 500 Soraa VIVID MR16 LED lamps that are estimated to save the museum £45,000 over the next 5 years and will reduce its carbon emissions by 44 tonnes each year. Now the more than 400,000 people who visit the museum annually can get a glimpse of the past illuminated by lighting that is doing its part to save the future. In addition, not only does the new LED lighting make the museum more energy efficient and the displays easier to see, they also emit no harmful ultra-violet light, protecting the artifacts from UV light damage. Soraa worked with their UK partners, 4D Lighting, to supply the lamps to the Pitt Rivers Museum.

While increased efficiency was a desired outcome, more importantly the artifacts and exhibits needed to be flawlessly illuminated and rendered. The lighting designers for the museum chose Soraa’s lamps with Violet-Emission 3-Phosphor (VP₃) technology to showcase the space’s industrial design and to illuminate the colours and whiteness of the relics on display. Utilising every colour in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a colour-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including natural objects like human eyes and teeth, as well as manufactured white materials, such as textiles and paper.

“The Soraa LED lamp produces colour rendition that is comparable to a halogen light source,” said Robert Gregg, University of Oxford. “Utilising the Soraa SNAP system, we now have the flexibility to adjust the beam angles for our many displays.”

For more information on Soraa’s LED lamps, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S LIGHTING BRINGS SOPHISTICATION AND WARMTH TO SEASIDE CITY RESTAURANT
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed in the MaNCaR Restaurant in the seaside neighborhood of Alsancak in Izmir, Turkey. MaNCaR is a unique, sophisticated restaurant that attracts both locals and tourists looking for a high-end dining experience, delivering impeccably prepared food and an enchanting ambiance.

Galleries • Museums LED Lighting Fixtures & Systems - led museum track lighting × museum lighting led technology × led lighting for art galleries × led lighting in art galleries

Скрытый текст

The owners of the MaNCaR restaurant worked with interior designers at Toner Architects and lighting designers at PLANLUX, who chose Soraa’s VIVID LED MR16s to light the space. This selection provides tremendous dimming and control flexibility allowing them to not only adjust the level of light as needed but also adapt to changes in the table configurations. Soraa’s MR16 lamps give the restaurant the ability to have a dimmable, narrow beam solution spotlight the tables, creating a tasteful glimmer on the food and wine without disturbing the guests. And not only is the lighting beautiful, but the new lamps will lower energy use and costs for the restaurant.

“When it comes to quality of light with required beam widths, and filtering abilities, Soraa’s products outshine the competition. Soraa lamps deliver simply perfect lighting that enhances the customer experience” said Korhan Şişman, light designer at PLANLUX.

Soraa’s unique GaN on GaN™ technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in a narrow beam that can be controlled to crisply illuminate any area with a single shadow.

The MaNCaR bar and seating areas are illuminated for perfect rendering of colours and whiteness because of Soraa’s Violet-Emission 3-Phosphor (VP₃) LED technology. Utilizing every color in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a colour-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including paper and natural objects like human eyes and teeth.

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

SORAA LEDS PERFECTLY ILLUMINATE THE NATURAL ARTISTRY IN THE “FAIRY GROTTOES”
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed to illuminate the natural beauty of the mineral formations found in the Saalfeld Fairy Grottoes in Thüringen, Germany. Through Soraa LEDs and an artist’s approach to lighting design, thousands of visitors can now see the subtleties in the incredible colours in stalagmites in the underground caverns.

Galleries • Museums LED Lighting Fixtures & Systems - led museum display lighting × led museum case lighting × museum lighting and led technology × art museum led lighting

Centuries ago miners searched for gold and silver in the Thüringian Slate Mountains in Saalfeld. After the discovery of alum shale, mineral indispensable for the processing of alum and vitriol, the area was excavated and large underground caves were created. Left untouched after they were closed, the mines slowly filled with colourful stalagmites and stalactites. In 1914, the present day fairy grottoes were opened to the public as an exhibition mine.

Скрытый текст

While the natural mineral formations were impressive, lighting the dark, subterranean spaces of the caves presented challenges. Previous lighting was inefficient, created an industrial feel and produced flat, monotone colours, failing to show the full, true beauty of the grottoes.

Lighting artist Rolf Zavelberg chose Soraa GU10 LED lamps to illuminate the space to reveal the unseen in the grottoes.

“Our approach is poetry in light, searching for hidden beauty that can be amplified by light and shadow. We want visitors to be in awe of nature’s beauty and creative forces in the Saalfeld Fairy Grottoes. There is an artistry in the caves that is only perfectly illuminated with Soraa LEDS,” said Zavelberg, founder of Cologne-based light artistry firm Aktivraum. “There are thousands of variations in single colours that can be seen now.”

The different colour temperatures and optics from Soraa’s LED lamps enabled Saalfeld Feengrotten to produce a very detailed and sophisticated lighting production that does not alter the character of the grottoes, but enhances the majestic formations.

"The lighting is beautiful. The real colours in the caves are much more striking and the subtler tones can be seen for the first time," said Yvonne Wagner, Director of the Feengrotten GmbH.

The caves at Saalfeld Feengrotten are illuminated with perfect rendering of colours and whiteness because of Soraa’s Violet-Emission 3-Phosphor (VP₃) LED technology. Utilising every colour in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a colour-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including paper and natural objects.

Soraa’s unique GaN on GaN™ LED technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in a narrow beam that can be controlled to crisply illuminate any area with a single shadow.

For more information on Soraa’s LED lamps, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA LIGHTS AND PROTECTS RARE NATIVE AMERICAN ARTIFACTS AT BRINTON MUSEUM
Soraa, the world leader in GaN on GaN™ LED technology, announced that its full visible spectrum LED lamps have been installed in the new state-of-the-art Forrest E. Mars, Jr. Building at The Brinton Museum. The company’s LED lamps were chosen to illuminate, protect and accurately render the colors of rare Native American artifacts exhibited in the $15 million 24,000 square-foot space, located in the foothills of the Bighorn Mountains.

Galleries • Museums LED Lighting Fixtures & Systems - museum lighting and led × led lighting museum × led lighting museum exhibits × museum led lighting fixtures

“We needed the right light to both illuminate the past and preserve the future. Soraa LEDs do that perfectly,” said Ken Schuster, Director & Chief Curator, The Brinton Museum. “The new Forrest E. Mars, Jr. building has changed the future of The Brinton Museum and these important pieces. While we always felt we were an important part of the arts community in Wyoming, we’ve taken a quantum leap forward and are now one of the most vibrant museums in the Rocky Mountain West.”

Скрытый текст

Jeffrey Leffeld Versakos, CEO of BandNY and LEDspin, wanted lighting to both protect the artifacts and define the space to reflect the beauty of the building.

Versakos chose Soraa VIVID MR16 LED lamps to deliver true color rendering and protective qualities. In addition, Versakos opted for the Soraa SNAP system to better control the beam distribution.

Rare tribal war shirts and ceremonial robes, hives, painted drums and other Plains Indian artifacts, many of which have natural pigments, are perfectly illuminated and protected by Soraa’s LED lamps. That’s because Soraa’s GaN on GaN™ LED with Violet-Emission 3-Phosphor (VP₃) LED technology renders the widest range of colors in the objects that we see, without ultraviolet (UV) or infrared (IR) radiation that can fade or harm the artifacts.

“These are amazing, rare artifacts and we needed the ability to expertly and accurately light the collection displayed in this unique space. With no UV and IR radiation, as well as low heat output, Soraa LED lamps protect the objects. The SNAP System with magnetic accessories provides a flexible and easy way to perfectly customize the light for the artifacts and space,” said Versakos.

Utilizing every color in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a color rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents in natural objects.

Versakos’ teams at BandNY and LEDspin managed the exhibition design and lighting. The three-story building is anchored by a two-foot thick, 51-foot high, 209-foot long arced structural, rammed earth wall, the tallest in North America. The lighting design with Soraa LEDs and SNAP system emphasize the exhibits and architectural building elements. The Soraa LED lighting plays an important role in the climate-controlled galleries, reducing energy usage and better preserving the museum’s collections.

Located on the 620-acre historic Quarter Circle A Ranch in Big Horn, the eco-conscious museum houses one of the most significant and extensive 19th and 20th century Western and American Indian Art collections in the U.S., featuring Frederic Remington, Charles Russell, Thomas Moran, Edward Borein, Winold Reiss and the largest Hans Kleiber collection in the world.

Skyline Engineering of Rapid City, South Dakota managed the lighting system and specified Soraa LED lamps.

Soraa LED lamps have also been installed at the Staten Island Museum in New York, Victoria and Albert Museum in London and Historical Museum Bramberg in Germany.

For more information on Soraa’s LED lighting products, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S LED LIGHTING BRINGS ART TO LIFE IN HONG KONG HOTEL
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed at the Hotel Stage in the heart of Kowloon, Hong Kong. More than just a hotel, the Hotel Stage serves as a quiet retreat amidst the energetic Yau Ma Tei neighborhood and a stage for local artists to showcase their work. Driven by this passion to showcase local art, the Hotel Stage required energy efficient lighting that could create a peaceful and tranquil atmosphere in the hotel’s exceptional communal spaces, as well as accurately render colors of the creative artwork.

Galleries • Museums LED Lighting Fixtures & Systems - museum led lighting fixtures × museum led lighting systems × led track lighting museum × led lighting for museum showcases

The Hotel Stage worked with Koichi Tanaka, a lighting designer at LIGHTLINKS, who chose approximately two thousand of Soraa VIVID lamps to illuminate the distinct conversation areas and set off the art pieces. To complement the hotel’s minimalist design, artwork becomes the focus of guests’ attention with Soraa’s tightly controlled beam distribution. Soraa’s Point Source Optic technology, enabled by the company’s GaN on GaN™ LED, crisply illuminates any area with a single sharp shadow, providing unparalleled contrast and depth.

“The undeniable benefit for using Soraa LED lamps is that we can render all materials with true color. This was of the upmost importance to us for both the hotel application and to accurately illuminate the artwork,” said Koichi Tanaka, CEO, LIGHTLINKS International Limited.

Utilizing every color in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a color-rendering index (CRI) of 95 and deep red (R9) rendering of 95. Plus, unlike blue-based white LEDs without any violet/ultra-violet emission, the company’s lamps have violet emission to properly excite fluorescing brightening agents in paper, textiles and paints.

For more information on Soraa’s LED lamps, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA PERFECTLY ILLUMINATES HISTORIC STATEN ISLAND MUSEUM
Soraa, the world leader in GaN on GaN LED technology, announced that its LED lamps have been installed at the historic Staten Island Museum at Snug Harbor in New York. A former dormitory for sailors built in 1879, the sustainably built Museum now has a modern, minimalist interior that is respectful and reminiscent of the building’s history.

Galleries • Museums LED Lighting Fixtures & Systems - led museum lighting products × led lighting museum conservation × led lighting for museum × led lighting museums

The interior renovation included a completely new structure, floor by floor, as well as the restoration of the building’s historic exterior. The renovated Greek Revival structure expands the Museum to over 22,000 square feet of useable space and meets the stringent environmental standards of the American Museum Association.

Скрытый текст

“It was our goal to create a Museum that the local Staten Island community deserved. Our commitment to being a good community partner was an important element in how we approached our expansion and the building’s lighting,” said Cheryl Adolph, President & CEO, Staten Island Museum. “The difference the Soraa LED lamps brought to the galleries and our exhibits is substantial – both in quality of lighting and energy efficiency.”

Working with the Museum staff and exhibition designers Ralph Appelbaum Associates, lighting designer Kyle Chepulis and the design team of Technical Artistry installed approximately 400 Soraa PAR30 LED lamps as part of the goal to achieve LEED Gold status while perfectly illuminating the Museum’s world-class exhibits.

“Our goal was to find the right lighting solution to illuminate these colorful pieces amidst the abundant natural daylight and with the right color temperature. Soraa LED lamps help to create a mood that enhances the patron experience, allowing them to connect to the images,” said Chepulis.

Technical Artistry worked with Litelab Corporation to make a custom track fixture (now part of their standard line) with a classic cylinder shape that worked with Soraa LED lamp. Soraa was the perfect solution for the unique galleries and application. That’s because Soraa’s GaN on GaNTM LED with Violet-Emission 3-Phosphor (VP₃) LED technology renders the widest range of colors in the objects that we see, without ultraviolet (UV) or infrared (IR) radiation that can fade or harm the artifacts.

Soraa’s unique GaN on GaN™ technology allows its LEDs to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in a narrow beam that can be controlled to crisply illuminate any area with a single shadow.

The masterful art works presented in the Staten Island Museum are illuminated for perfect rendering of colors and whiteness because of Soraa’s Violet-Emission 3-Phosphor (VP₃) LED technology. Utilizing every color in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a color-rendering index (CRI) of 95 and deep red (R9) rendering of 95.

For more information on Soraa’s LED lamps, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA’S LED LIGHTING BRINGS CELEBRITIES TO LIFE AT MADAME TUSSAUDS
Visitors can step into the spotlight with their favorite celebrities at Madame Tussauds San Francisco. Wax figures of iconic celebrities, such as Jenifer Anniston and Anne Hathaway, are perfectly illuminated with LED lamps from Soraa, the world leader in GaN on GaN LED technology.

Galleries • Museums LED Lighting Fixtures & Systems - led museum lighting products × led lighting museum conservation × led lighting for museum × led lighting museums

Скрытый текст

The designers from Emphasis Lighting chose Soraa’s MR16 GU10 LED lamps to light the attraction of more than 100 wax figures of Hollywood A-Listers, politicians, musicians and other celebrities. Soraa LED lamps feature Point Source Optics for beautiful, high intensity and uniform beams and its Violet-Emission 3-Phosphor (VP₃) LED technology for perfect rendering of colors and whiteness. Using Soraa’s SNAP System, the designers added magnetic colored lens accessories to create drama in each vignette, emphasizing themes and fine detail.

"Madame Tussauds San Francisco is an interactive ‘must do’ attraction, providing guests with unique opportunities to create memories with some of the world's biggest icons. Countless hours are spent to make these figures impeccable. Perfect lighting in the attraction is essential to bringing out the fine detail of these figures and to the guest experience. Soraa’s lamps light these ‘stars’ perfectly,” said Mark Frank, Principal at Emphasis Lighting in Cambridge, Minn.

The lighting designer wanted great optics in addition to controlling energy costs and heat in the attraction. By using Soraa’s GU10 LED lamps, Emphasis Lighting was able to use a simple buildout with track heads that do not require transformers. Furthermore, Soraa’s unique GaN on GaN LED technology allows the lamps to operate at currents that are more than five times higher than LEDs built on other materials. This means a lot of light comes from a very small source, resulting in less heat generated in the attraction and on the wax figures.

Utilizing every color in the rainbow, especially deep red emission, Soraa’s LED lamps render warm tones beautifully and accurately, and achieve a color-rendering index (CRI) of 95 and deep red (R9) rendering of 95. Unlike blue-based white LEDs without any violet/ ultra-violet emission, Soraa’s VP₃ Natural White properly excites fluorescing agents including natural, or unnatural objects. The end result, incredibly life-like wax figures.

For more information on Soraa’s LED lighting products, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA LEDS ILLUMINATE AWARD-WINNING COUTURE AT HERITAGE MUSEUMS & GARDENS
Soraa, the world leader in GaN on GaN LED technology, announced that its LED lamps illuminate some of the most recognized cinematic clothing on display at the Heritage Museums & Gardens in Sandwich, Massachusetts.

Galleries • Museums LED Lighting Fixtures & Systems - led in museum lighting × museum quality led lighting × led museum track lighting × museum lighting led technology

Visitors to Heritage Museums & Gardens’ CUT! Costume and the Cinema exhibit have the rare opportunity to see more than 40 original movie costumes, props and memorabilia up close. The exhibit, on display through October 2016, includes five centuries of fashion and style as interpreted by award-winning costume designers and worn by stars including Scarlett Johansson, Kate Winslet, Keira Knightley and Maggie Smith.

Скрытый текст

 

The museum staff partnered with lighting designer Nancy Goldstein from Light Positive to install approximately 100 MR16 lamps. Soraa’s GaN on GaN LED with Violet-Emission 3-Phosphor (VP₃) LED technology renders the widest range of colors in the objects that we see, without ultraviolet (UV) or infrared (IR) radiation that can fade or harm the artifacts.

“As a lighting designer, the most important parts of a project like this are flexibility and the conservation of the artwork. It was critical to select a lamp that emits no UV light. The flexibility of the SNAP System allowed me to modify beams so that each piece in this exhibit is illuminated perfectly and looks its very best,” said Nancy Goldstein of Light Positive. “I applaud Heritage Museums & Gardens for having the long view to invest in Soraa lamps for continued benefit year over year.”

Soraa’s SNAP System allowed for distinct beam spreads to give the Museum the flexibility needed to properly illuminate the exhibits, and will allow them to change the lighting scheme for future exhibits without changing all the lamps. The SNAP System is the first magnetic attachment accessory system for LED lighting which combines the single source GaN on GaN™ LED technology with an innovative set of filters and lenses to completely redefine the accessory application.

Not only do the Soraa LED lamps provide excellent color rendering and protection for the exhibit items, the lamps also provided a significant efficiency benefit to Heritage Museums & Gardens. The LED lamps use less than 20 percent of the energy needed for a standard halogen lamp, and given the low heat form the lamps, the Museum continues to save additional resources that would have been spent on air conditioning.

Photos courtesy of Heritage Museums & Gardens. CUT! Costume and the Cinema is organized by Exhibits Development Group, USA, in cooperation with Cosprop, Ltd., London, England.

 

For more information on Soraa’s LED lighting products, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA LED LIGHTING ADDS TO PERFECT AUTHENTICITY OF SYDNEY'S SPICE ROOM
Soraa, the world leader in GaN on GaNTM LED technology, announced that its LED lamps have been installed at the iconic Spice Room restaurant in Sydney, Australia. Located in the Circular Quay area of Sydney, the Spice Room restaurant’s design is inspired by a rail trackside Indian street scene.

Galleries • Museums LED Lighting Fixtures & Systems -  Заголовок ОБЯЗАТЕЛЬНО  Galleries • Museums LED Lighting Fixtures & Systems Thumbnail  Upload thumbnail Выберите файл... или переместите ваш файл сюда Разрешённые типы файлов: gif, jpeg, jpe, jpg, png · Максимальный размер файла 2MB Выберите файл 58dcad6b9d68f_GalleriesMuseumsLEDLightingFixturesSystems.jpg.1849cd9b5854886d662c78abdff811c1.jpg 189 Кб Теги led museum display lighting × led museum case lighting × museum lighting and led technology × art museum led lighting × museum lighting and led × led lighting museum

“The restaurant and cuisine are authentic Indian. The interior design is unique – with elements that remind our guests of a beautiful, historic Indian town and mansions,” said interior designer Jill Hoffenberg. “The Spice Room can be seen from a distance, and the high contrast and colour rendering achieved by Soraa LED lighting creates an air of interest and draws people to the restaurant”

Скрытый текст

After a thorough comparison of lighting options, the Spice Room interior designer, Jill Hoffenberg, and lighting designers at PointOfView chose Soraa’s GU10 VIVID LEDs to create the warm and inviting atmosphere. The high colour-rendering index (CRI) and focused lighting draws attention to the interior surfaces, revealing the dynamic texture and colouring. Flexibility in the lit environment was another key element taken into consideration while lighting the space.

Warm individual pools of light furnish dining tables, providing functional light with beautiful colour rendering. Like all of Soraa’s LED products, the GU10 lamps feature the company’s Violet-Emission 3-Phosphor (VP₃) LED technology, allowing for perfect rendering of colours and whiteness. The carefully aimed narrow beams ensure spill light does not impose on the intimacy of the space.

“The tight beam spread and control of Soraa LED lamps allows for high levels of contrast needed to create the amazing ambiance desired by the designer and restaurant,” said Mark Elliott of PointOfView. “Focused lighting means no attention is drawn to the ceiling, which is concealed in shadow, and targets all attention to the interior surfaces.”

Utilising every colour in the rainbow, especially deep red emission, Soraa’s VP₃ VIVID COLOR™ renders warm tones beautifully and accurately, and achieves a CRI of 95 and deep red (R9) rendering of 95. The company’s VP₃ NATURAL WHITE™ is achieved by engineering the violet emission to properly excite fluorescing brightening agents including natural objects like human eyes and teeth; as well as manufactured white materials such as clothing, paper and cosmetics.

For more information on Soraa’s LED lighting products, please visit: www.soraa.com

Share this post


Link to post
Share on other sites

SORAA'S LEDS BRING TWO MILLION YEARS OF HISTORY TO LIFE
Soraa, the world leader in GaN on GaN™ LED technology, announced that its LED lamps have been installed at the Western Australian Museum in Perth, Western Australia. Soraa’s exceptional LED technology illuminated the exhibit – A History of the World in 100 Objects, a collection of the British Museum.

Galleries • Museums LED Lighting Fixtures & Systems - led lighting museum exhibits × museum led lighting fixtures × museum led lighting systems × led track lighting museum × led lighting for museum showcases × led museum lighting products × led lighting museum conservation

From the earliest tools made of humble stone to colourful Javanese shadow puppets, the objects in the exhibit provide an unwritten insight into human cultures across time, from two million years ago to the present. The challenge was to find the right lighting to accurately render colours and whiteness while meeting specific lighting guidelines to keep artefacts safe.

Скрытый текст

To meet these guidelines, Soraa’s Australian partners, Lighting Options Australia, and lighting designers at Illuminated Design chose 150 Soraa VIVID MR16 LED lamps throughout the exhibit after rigorous tests and evaluations of several brands. Utilising every colour in the rainbow, especially deep red emission, Soraa’s lamps render warm tones beautifully and accurately, and achieve a colour-rendering index (CRI) of 95 and deep red (R9) rendering of 95. And unlike blue-based white LEDs without any violet emission, the company’s lamps have violet emissions to properly excite fluorescing brightening agents, including natural objects and white materials, such as textiles and paper. Plus, with no UV and IR radiation, low heat output and the ability to dim to specified light levels the precious objects were protected.

“This is one of the best known exhibits on loan to the museum. Soraa’s VIVID MR16 lamps and accompanying SNAP System™ provided the flexibility needed with this exhibition to protect these rare artifacts and illuminate them perfectly,” said Ben Conick, Lighting Options Australia. “Soraa delivered the rights options and simply the best lighting for this project.”

"Soraa’s VIVID MR16 lamps are excellent, with great colour rendering, colour temperature, beam angles and additional lenses to change the distribution. The magnetic attachment of filters, the SNAPS, are quite impressive,” said Frederika Perey of Illuminated Design. “The SNAPs are easy to apply, allowing me the flexibility to change the approach during the focusing process. This is critical when lighting exhibits, such as the History of the World in 100 Objects exhibition.”

Soraa’s SNAP System allowed for distinct beam spreads and CTO filters gave the Museum the options needed to properly illuminate the exhibit. The SNAP SYSTEM is the first magnetic attachment accessory system for LED lighting. Due to its bright, single LED light source made possible by Soraa’s GaN on GaN™ LED technology, and breakthrough prismatic optic, the company’s lamps can accept a magnet in the center of the lens without any major effect on light output. The system allows users to customise light directly on MR/PAR/AR111 lamps and light engines, rather than on fixtures, transforming the user experience and the economics of accessorising lighting designs.

For additional information, please visit www.soraa.com

Share this post


Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now

Sign in to follow this